The Holy Lorry: What’s the story behind the religious decoration?

Photographer’s Notes: 

Nico Ferrara:

Umberto Verdoliva: 

David Wilson:

The Story Behind the Lorry Decorations: Our Lady of Medjugorje

The painting portrays the Madonna of Medjugorje – Medjugorje is a town in Bosnia and Herzegovina and a site of catholic pilgrimage due to alleged sightings of the Virgin Mary. The owners of the Detralog logistics company visited the village before installing the paintings on their trucks. It has nothing to do with the company’s brand; it’s a sign of devotion and meant to protect the drivers on the highways.

At the moment there are only two trucks with the Madonna painting as they don’t resist the weather conditions for long, but the company is looking for means to decorate all its lorries. Using religious symbols on objects like vehicles is a common practise in Italy, but this company is the only one with the Madonna of Medjugorje decoration.

 

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A post shared by Detralog (@detralog_srl) on Dec 25, 2018 at 1:46am PST

© All the pictures in this post are copyrighted. Their reproduction, even in part, is forbidden without the explicit approval of the rightful owners.

by Julie Hrudová, founder of StreetRepeat
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